Strong Friend Chris Knott: Coach and Podcaster

Chris Know, Strong Friend on Strong Words | Grace Brown Fitness London

I met Chris at a workshop by Wolfgang Unsöld 4 years ago. We found that our approach to training was aligned and we managed to bump into each other at several workshops, courses and seminars over the years. We even had a similar background: both started at David Lloyds and then headed down the self-employed route.

A couple of months ago I was lucky enough to be featured on Chris’ podcast and we had a chat about female health, training and their cycles. It was a new experience for me, sitting behind the mic, and a lot of fun!. His podcast is a treasure trove of interviews with stars of the industry and content covering a wide variety of topics. Give it a listen! There’s something there for everyone.

It’s always such a pleasure to meet people in the industry who are always forging ahead, always learning and trying new things.


What do your days look like?

I work as a personal trainer and educational coach out of the Frontline Fit Performance Centre in Manchester. The demographic I work with is mainly general population clientele looking to improve their health, movement and lifestyle. I believe in taking a holistic approach and like to delve deep in to a client's physiology by studying blood work, gut health and movement mechanics. This gives me great information to work with when deciding what is the best dietary, supplementary and training methodology to take.

Describe the journey that got you there

It’s been a long one. I actually started 9 years ago in a David Lloyd as a level 2 gym instructor. I used to take spin classes, wash the gym equipment and even took the ladies Aqua aerobics every Friday. After leaving there I embarked upon the self employed journey working is several independent gyms around the North West. I eventually found my perennial home at the FLF Performance Centre in 2016. I’d say my progress has mainly been down to continuous learning and constantly meeting and networking with new people on different courses.

What prompted you to start the podcast on top of everything else that you do?

I’d been writing articles on social media for about 4 years but never found they got much traction. I wrote for the love of it but found I was spending hours writing posts for them only to get little interaction. I wanted to find a way to get my content heard by more people and didn’t actually realise how easy it was to set up a podcast and publish it. I thought it’d be a great way of boosting my business and brand and haven’t looked back since.

What is the one biggest lesson you learned from starting your podcast?

Don’t be afraid to ask for things. I’ve been fortunate to have interviewed some of the brightest minds in the industry on the show. This isn’t because there’s anything special about me, it’s simply because I asked them if they’d like to feature and they said yes. You don’t win the raffle if you don’t buy a ticket. Some of the biggest names with the largest followings in the industry have been the most approachable and forthcoming about creating content. You really get to see who’s in the industry purely for the love of it and genuinely want to help people.

What’s great and what is difficult about what you do?

What’s great is that you get to learn every day. If you’re analytical about what you do, you learn something every session. When a client achieves a goal, whether it’s a body weight target or improved strength/movement, it’s incredibly rewarding. It gives you a real sense of job satisfaction. The difficult thing would without a doubt be the early starts and long hours. You become immune to 4:30am starts and still find yourself writing content and replying to clients at 10pm at night. This is all part and parcel of the job though and does become more manageable with proper scheduling and discipline.

What does your personal exercise routine look like?

I train three times a week doing a very basic powerlifting split of squat, bench and deadlift. I do one main lift for the day and then do back off work for higher reps. I’m a big believer in movement quality and so use a lot of kettle bells, core and body weight exercises that address the bigger picture rather than pure aesthetics.

What is the one thing that you wish people knew about starting weight training?

It takes a lot of time and patience. I used to think you could pack on 50kg in a lift using basic progressive overload. The reality is that not only your muscles have to adapt, your bones, tendons and ligaments must do too. Weight training is incredibly rewarding and fun, however you must leave your ego at the door and be in it for the long run. No amount of smart training can replace hard work, consistency and patience.

Where can people find you online?

They can find my podcast on iTunes “The Chris Knott Podcast”, Instagram chris_knott_, YouTube Chris Knott Coaching and my website I release one educational video on YouTube every Tuesday, a podcast every Thursday and a recipe on Instagram every Saturday.